If you’re looking to build an online business or take your existing business online, one of the biggest hurdles is finding the right software and tools. You need a website, landing pages, email marketing, webinars, membership sites, and more. Paying for all these tools individually can get very expensive very quickly.
That’s why Groove.cm is such an exciting new platform. Groove offers all the tools you need to build your online business, and the basic version is free for life! No trials, no tricks – just free access to powerful tools forever.
In this review, I’ll give an overview of Groove and the key features that make it an ideal solution for solopreneurs, small businesses, coaches, and bloggers looking to establish their online presence.
An Overview of Groove
Groove is an all-in-one suite of tools for building an online business. It was created by Mike Filsaime and members of the team behind some hugely successful software platforms and educational programs for online entrepreneurs over the past 20 years.
With Groove, you get everything you need in one place:
- GroovePages – drag and drop website and landing page builder
- GrooveMail – email marketing and automation
- GrooveMember – membership site builder
- GrooveVideo – webinars and video hosting
- GrooveAffiliate – affiliate marketing and tracking
- GrooveSell and GrooveKart – online store builders
- GrooveFunnels – marketing funnel builder
- GrooveSurveys – surveys and quizzes
- GrooveCalendar – scheduling and appointments
- Plus more!
Rather than make you pay for each tool separately, Groove gives you access to the whole suite. The basic version is free forever, while the Pro version has some additional features and customization options.
I’ll dig into the key features and benefits in more detail in a moment. But first, let’s look at what sets Groove apart from other similar business platforms.
What Makes Groove Different
Groove offers a few unique advantages:
- Everything you need in one place – no more paying for 10 different tools
- Free for life basic version – no trial period, the core features are yours forever
- Beginner friendly – easy drag and drop builders requiring no coding
- Options for experts – developers can customize Groove via API
- Evergreen webinars – host unlimited automated webinars with GrooveVideo
- Built for community – tools to engage your audience and members
Having all your core business tools in one platform makes managing your online presence much easier. And not having to worry about subscriptions expiring or trial periods ending lets you focus on building your business.
Groove really aims to meet the needs of both beginners and experts. Complete novices can use the simple drag-and-drop builders and templates to create their website and marketing campaigns. At the same time, developers can tap into the Groove API and customize things.
This combination of ease of use with customization options gives Groove extra versatility. You’re not just locked into their templates and tools, you can modify things to suit your niche and needs.
Now let’s look at some of the key features…
GroovePages for Easy Website Building
The cornerstone of most online businesses is a high-converting website. GroovePages makes it easy for anyone to create beautiful, professional pages quickly.
With the drag-and-drop builder, you can choose from pre-made blocks and templates to build your pages. Elements like text, images, buttons, and more can be dragged onto the page and edited right in the visual editor.
GroovePages has conversion elements like countdown timers, pricing tables, and call-to-action buttons already optimized. This makes it easy for beginners to create effective landing pages and sales funnels.
At the same time, the pages are built with SEO best practices in mind. This ensures your website will rank well in search engines. You can modify on-page SEO factors like meta descriptions and alt text easily right in the editor.
Whether you want to create:
- A main website
- Squeeze pages and landing pages
- Opt-in pages and signup forms
- Sales pages and checkout funnels
- Upsell pages and order bumps
GroovePages enables you to build all of these conversion-focused pages without any coding or design skills needed.
And if you do want more customization, you have the option to edit the page’s HTML and CSS. So developers will still find GroovePages flexible enough.
Accelerate Sales with GrooveFunnels
One of Groove’s newest additions is GrooveFunnels – a workflow builder for your marketing funnel. This drag-and-drop tool allows you to map out your ideal customer journey from awareness to sale.
You can connect all the pieces of your marketing process visually using the funnel builder. For example, you may want website visitors to opt-in to your email list, receive a sequence of emails, and then be led to a webinar registration and sales page.
GrooveFunnels allows you to map this all out, then use the appropriate Groove tools (GroovePages, GrooveMail, GrooveVideo, etc) to create each step of your funnel.
This top-down workflow builder view gives you the big picture. So you can identify gaps or sticking points in your funnel and optimize it for higher conversions.
The visual nature of GrooveFunnels also makes it easy to explain your offers and funnel to team members or clients. It’s a bird’s eye view of your marketing blueprint.
GrooveFunnels integrates seamlessly with the rest of Groove, making execution easy. You can drag and drop pages and assets directly into your workflow.
This combination of planning and execution in one platform is extremely valuable.
Engage Your Audience with GrooveMail
Email marketing remains one of the highest-converting marketing channels. GrooveMail makes it easy to create and manage both one-off email campaigns and sophisticated automated email sequences.
You can quickly build emails using the drag-and-drop editor or HTML editor. Include elements like images, text blocks, videos, buttons, divider lines, and more to design attractive, engaging emails.
GrooveMail has open-and-click tracking, email stats, and geo-location data. This allows you to zero in on which emails resonate best with your audience.
Where the tool really shines is with automation. You can create sequences like:
- Automated welcome series when a customer joins your list
- Happy birthday or anniversary messages
- Abandoned cart/browse abandonment sequences
- RSS-triggered broadcasts when you publish new content
- Appointment reminders and follow-ups
- Loyalty rewards and customer re-engagement
- And more!
These automated sequences run on autopilot. Yet they nurture your subscribers, keep you top of your mind, and turn cold traffic into lifetime customers.
You can also segment your list based on behavior, demographics, purchase history, and more. Send targeted messages to each group based on their needs.
GrooveMail covers all the essentials of email marketing while making the creation and management of complex sequences simple.
Webinars Made Easy with GrooveVideo
Webinars are one of the best ways to build authority in your niche, generate leads, and make sales. But they are typically hard to set up and manage.
GrooveVideo provides a complete webinar solution, from creation to delivery. It allows you to pre-record your webinar presentation, including slides. Then you can run it as an automated evergreen webinar.
This means you host the webinar whenever you want with no need to present live. The recording runs like a live webinar, with the ability for viewers to submit questions and interact.
You also get detailed analytics on attendee engagement, like which parts hold their attention and lead to drop-off. Use these insights to refine your presentation for higher conversions.
Around your evergreen webinar, you can build registration pages, order forms, down-sell offers, and more within GroovePages.
For live webinars, you can stream via GrooveVideo and interact with attendees in real time. There is also breakout room functionality for hosting smaller workshop sessions.
Between automated evergreen webinars and live webinars, you have complete flexibility. GrooveVideo handles all the webinar technology so you can focus on content and conversions.
Grow Your Audience with GrooveAffiliate
Many businesses find affiliate marketing to be one of the most effective customer acquisition strategies. Paying partners and influencers to promote your products can become a solid source of leads and revenue.
GrooveAffiliate makes it easy to create an affiliate program for your business and manage it from within your account. You can create custom landing pages and offers for affiliates to share. Affiliate links automatically track sales activity.
The platform handles paying affiliates their commission, whether one-time or recurring. You set your commission rates and the payment triggers.
Robust affiliate link tracking provides data on which affiliates are driving the most conversions for you. You can even overlay affiliates on your sales funnels to understand their impact.
Affiliate marketing done right provides strong ROI. GrooveAffiliate gives you the tools to leverage affiliates, manage partnerships, and grow your business.
Membership Site Builder with GrooveMember
Membership communities represent a highly effective business model. You provide ongoing value to members while generating predictable recurring revenue.
GrooveMember enables you to offer gated membership content and run a full membership site on your Groove account. You can gate access to courses, private forums, masterminds, Q&A calls, and more.
Use GroovePages to create sales pages for your membership levels. Once members purchase, they are automatically added to your member database.
From there you can manage your memberships within GrooveMember. Set up automation rules like sending onboarding sequences, expiration reminders, mailing list integration, and more.
You can also create coupons or special promotions to incentivize members to renew their membership. GrooveMember makes it easy to run a membership program from start to finish.
Sell Any Product with GrooveKart E-commerce
If you have a physical or digital product to sell, GrooveKart allows you to create an online store quickly. Use GroovePages to build out engaging product and sales pages.
GrooveKart handles the shopping cart, payments, taxes, shipping, and fulfillment. You can start selling online in just a few clicks.
In addition to one-time purchases, GrooveKart enables you to sell:
- Subscriptions – for memberships, services, consumables, and more
- Payment plans – break purchases into installments
- Usage-based billing – like SaaS billing based on usage
A variety of order bumps, upsell, and one-click checkout features maximize average order value. Integrations with payment processors like PayPal and Stripe make transactions seamless.
Between the website builder, shopping cart, and fulfillment management, GrooveKart is a complete e-commerce solution.
Stay Connected with Groove Calendar
GrooveCalendar makes it easy to manage your personal and business calendars all in one place. You can use it to:
- Book client calls and meetings
- Create intake and discovery calls with leads
- Build automation around appointments
- Block time for focused work
- Share calendars with your team or clients
- Avoid double-booking errors
Calendar management and scheduling can become complex across multiple tools as your business grows. GrooveCalendar centralizes it all for simplicity and visibility.
Get More Insights with GrooveSurveys
Rounding out the suite is GrooveSurveys for building surveys, polls, and quizzes. These are great tools for market research, lead generation, and engaging your audience.
You can use surveys to:
- Better understand your customer and their problems
- Get feedback on products and services
- Segment subscribers and members by traits
- Generate leads by offering quizzes or assessments in exchange for contact info
The survey reports give you analytics on responses so you can better understand your market.
This broad suite of Groove tools covers all the major pieces you need to start, run, and grow your online business. Having them integrated into one platform is a huge benefit.
Groove really aims to be an all-in-one solution from starting out to scaling up.
Groove Pricing – Free or Low-Cost Access
Groove offers several pricing tiers depending on your needs:
- Groove Free – the basics for starting out, free forever
- Groove Pro – extra features and customization for $199/mo
- Groove Platinum – dedicated support and priority requests for $299/mo
The free version includes:
- GroovePages Standard – 100-page limit
- GrooveMail up to 2500 subscribers
- GrooveMember for 100 members
- GrooveVideo streaming up to 250 viewers
- Plus the core features of every other tool
As you can see, the free plan is robust enough to support a full business. Groove wants to eliminate barriers so anyone can create an online presence.
Upgrading to paid plans gets you features like:
- Unlimited pages, products, emails
- Advanced marketing automation
- Whitelabel branding
- API Access
- Additional integrations
- More customization abilities
So you’re able to scale up within the platform as your business grows. But the free plan ensures you can start building immediately with no cost.
Getting Started with Groove
Signing up for your free Groove account only takes minutes. You simply:
- Go to Groove.cm and click Signup
- Enter your name and email and create a password
- Confirm your account via email
Once inside your account, you can start using the drag-and-drop builders and tools to create your site, pages, emails, and more.
Groove has done an amazing job making its platform intuitive and easy to use. Their knowledge base also has helpful docs, tutorials, and onboarding guides.
They also have a Facebook community you can join for additional tips and troubleshooting. Between the built-in help and community support, you can be up and running quickly.
Groove: The All-in-One Solution for Your Online Business
After reviewing the platform extensively, it’s clear Groove provides immense value. Having all your core business tools in one place streamlines operations and reduces expenses.
The free forever plan ensures any business can benefit from Groove, regardless of budget. You can build your online presence at little or no cost.
With its drag-and-drop builders, automation power, and flexibility for experts, Groove is accessible for beginners but robust for growing businesses.
If you want an integrated platform to run your entire online business, Groove is a top choice thanks to its features and free tier.
The team behind it has a proven track record of creating tools people love. And with its focus on community, Groove will likely become the go-to solution for online entrepreneurs going forward.
To start building your own business with a free Groove account, visit Groove.cm today. The only limit is how far you can grow with the right tools supporting you.
